Tuesday, November 16, 2021

The Open Secret Behind Many Trendy Wine Clubs’ Overpriced, Mediocre Wines

Even if you’ve never heard of a “private label” or “white label” product, you’ve likely bought one: Target Good & Gather Whole Peeled Tomatoes, Kirkland Signature UltraClean laundry detergent, and almost anything from Trader Joe’s. These items are made by a separate company and rebranded with the retailer’s name and logo.

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from Wirecutter: Reviews for the Real World https://www.nytimes.com/wirecutter/blog/wine-club-white-label-overpriced-wines/?utm_source=rss&utm_medium=feed&utm_campaign=RSS%20Feed

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